Impossible Foods - Don't Eat, Meet
How do you convince carnivores to switch to IMPOSSIBLE plant based meat?
You make them meet the animals that make up their meat at a petting zoo.
Don’t Eat, Meet.
Introducing the IMPOSSIBLE Meet Farm.
Coming to Prospect Park and Golden Gate Park
Featuring a petting zoo with cows, lambs, chickens, and pigs
Plus a food truck serving Impossible Food
Signage around the parks
Team:
Casey Hickman - Copywriter
John Zielinski - Art Director
Samyuktha Shankar - Strategist
Sophie Reinhardt - CBM