Impossible Foods - Don't Eat, Meet

How do you convince carnivores to switch to IMPOSSIBLE plant based meat?

You make them meet the animals that make up their meat at a petting zoo.

Don’t Eat, Meet.

 

Introducing the IMPOSSIBLE Meet Farm.

Coming to Prospect Park and Golden Gate Park

 

Featuring a petting zoo with cows, lambs, chickens, and pigs

 

Plus a food truck serving Impossible Food

 

Signage around the parks

 

Team:

Casey Hickman - Copywriter

Chen Li - Art Director